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Creative & Media

Media Planner Salary Guide (2026)

Explore salary ranges, in-demand skills, valuable certifications, and career progression for media planner roles across the creative & media industry.

Avg. Salary

$55,000 - $90,000

Level

Mid-Level

Salary Range

Low

$55,000

Midpoint

$72,500

High

$90,000

$0$200,000
Experience level: Mid-Level

Key Skills

The most in-demand skills for media planner roles, based on current job postings.

Media PlanningGoogle AdsMeta Ads ManagerThe Trade DeskNielsenComscoreExcel/Google SheetsCampaign AnalyticsBudget AllocationCross-Channel Strategy

Certifications That Boost Salary

These certifications are commonly associated with higher compensation for media planner roles.

Google Ads Certification
Meta Media Planning Professional Certificate
The Trade Desk Edge Academy Certification

Career Progression in Creative & Media

Related roles in creative & media sorted by salary. Explore each to compare compensation and skills.

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