Content Strategist Resume Example

Professional Summary

Content strategist with 5+ years building content programs that drive organic traffic, lead generation, and brand authority for B2B SaaS companies. Experienced in editorial planning, SEO strategy, content audits, and managing teams of writers to produce content that ranks, converts, and retains audiences.

Key Skills

What to Include on a Content Strategist Resume

• A concise summary that states your content strategist experience level, strongest domain, and the business problems you solve.
• A skills section that mirrors the job description language for Content Strategy, SEO Strategy, Editorial Planning, Content Audit.
• Experience bullets that connect content strategy, content marketing, editorial planning to measurable outcomes such as cost savings, faster delivery, better quality, or improved customer results.
• Tools, platforms, certifications, and methods that are current for marketing & growth roles.
• Recent projects that show ownership, cross-functional work, and a clear result instead of generic responsibilities.

Sample Experience Bullets

• Built a content program from scratch that grew organic traffic from 15,000 to 180,000 monthly visits over 18 months, generating 2,500 marketing-qualified leads per month and becoming the company's top acquisition channel
• Developed a topic cluster strategy covering 8 core themes with 120+ supporting articles, achieving first-page rankings for 45 target keywords including 12 with monthly search volumes above 10,000
• Conducted a comprehensive content audit of 500+ existing pages, identifying 80 pages to consolidate, 60 to update, and 40 to remove, resulting in a 30% improvement in overall site organic traffic within 3 months of implementation
• Managed an editorial calendar producing 20+ content pieces per month across blog posts, guides, case studies, and whitepapers, coordinating 4 freelance writers, 2 internal writers, and subject matter experts across 6 departments
• Designed a content scoring framework that evaluated engagement, conversion, and SEO metrics for every published piece, identifying the top 15% of content that drove 70% of leads and reallocating budget to replicate those patterns
• Created gated content assets including 8 industry reports and 5 tools/templates that generated 12,000 email opt-ins per quarter, with the top-performing report downloaded 4,500 times in its first month
• Established a content repurposing workflow that turned each long-form article into 5-8 derivative assets (social posts, email snippets, infographic sections, video scripts), increasing content output by 300% without adding headcount
• Partnered with the product marketing team to create a 15-piece content series supporting a major product launch, timing publication across 6 weeks to maintain momentum and contributing to 3,000 trial signups during the campaign window
• Implemented a content operations stack using Airtable, Grammarly, and WordPress that reduced the average time from content brief to publication from 3 weeks to 8 days while maintaining quality standards across all content types
• Performed quarterly competitor content gap analyses using Ahrefs and SEMrush, identifying 200+ keyword opportunities where competitors ranked but we had no content, prioritizing 40 for production based on search volume and intent alignment
• Built a content attribution model in GA4 that tracked first-touch and multi-touch content influence on pipeline, demonstrating that content-sourced deals had a 40% higher close rate and 20% larger average deal size than other channels

ATS Keywords for Content Strategist Resumes

Use these terms naturally where they match your experience and the job description.

Recommended Certifications

• HubSpot Content Marketing Certification
• Semrush Content Marketing Toolkit Certification
• Google Analytics Certification

What Does a Content Strategist Do?

• Design, develop, and maintain software solutions using Content Strategy, SEO Strategy, Editorial Planning and related technologies
• Collaborate with cross-functional teams including product managers, designers, and QA engineers to deliver features on schedule
• Write clean, well-tested code following industry best practices for content strategy and content marketing
• Participate in code reviews, technical discussions, and architecture decisions to improve system quality and team knowledge
• Troubleshoot production issues, optimize performance, and ensure system reliability across all environments

Resume Tips for Content Strategists